24 best fonts for websites
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Close your eyes and picture some of the websites you visit often. Can you picture the exact fonts used in the logos, menus, or call-to-action (CTA) buttons? Fonts play a major role in establishing your brand identity, but they also properly convey information, enhance readability, and improve the overall user experience.
While familiar fonts like Arial, Times New Roman, and Helvetica are great options, choosing unique font pairings can help your website and brand stand out. In Web design, fonts go beyond text—they’re powerful tools for expressing your brand’s personality and creating a beautifully designed interface.
Read on to learn:
- The different types of website fonts
- 24 best fonts for websites
- Tips for choosing the right font for your website
Types of website fonts
Selecting the right font can enhance your website’s appearance and improve readability, leading to a better user experience. Consider these five font types when designing your website:
- Serif fonts have a small stroke attached at the end of a longer stroke on each letter.
- Sans serif fontsare the opposite of serif fonts and don’t have the small strokes attached to the longer strokes of letters.
- Monospace fonts have the same horizontal width between each letter and are commonly used for formatting code.
- Slab serif fonts are similar to serif fonts but have a thicker, more rounded stroke attached to them.
- Script fonts have fluid strokes that mimic handwriting and calligraphy, most commonly used for display text as opposed to body text.
Web fonts vs. Web-safe fonts
Web fonts and Web-safe fonts are two common terms you may see thrown around in the world of Web design. But what exactly do they mean, and how do they differ?
Web-safe fonts are readily available and pre-installed on most devices and operating systems. This ensures your website content is readable across all viewing devices. However, since the selection for Web-safe fonts is limited, they don’t allow for much customization.
Web fonts are typefaces hosted online and downloaded by the browser when visiting a website. They offer more customization since there’s a wide range of unique fonts to choose from—creating a more cohesive brand identity across your website. You can download Web fonts directly from Figma’s Font Generator and Free Font Library.
Figma Design offers seamless integration with Google Fonts, giving you access to hundreds of fonts for your designs. You can also upload custom font files to ensure consistent branding and replace static fonts with variable fonts to achieve more dynamic styling.
Design with intent
Use Figma to experiment with layouts, fonts, and visual hierarchy—before you build.
24 best fonts for website design
Want to give your website a fresh look with the perfect typeface? Here are 24 of the best fonts for websites to reinforce your brand’s identity and effectively communicate your message.
1. Inter
Example text showing Inter font.
Font type: Sans serif
Inter is a sans serif typeface designed by former Figma designer Rasmus Andersson. It’s a free, open-source font made specifically for user interfaces and screens— even major companies like GitHub and Mozilla use it. Inter is a variable font family, allowing more flexibility and control over the style and weight you need. It also includes OpenType features, like contextual alternates and tabular numbers, that automatically adjust in different situations to improve readability.
2. Josefin Sans
Example text showing Josefin Sans font.
Font type: Sans serif
Josefin Sans is a geometric sans serif font crafted by type designer and engineer Santiago Orozco. Inspired by the sans serif fonts of the 1920s, like Rudolf Koch’s Kabel and Paul Renner’s Futura, Josefin Sans is known for its elegant, vintage style with a modern flair. It’s best used for larger text, making it an excellent choice for headings and subheadings, while its tasteful look is well-suited for brands looking to convey a sense of luxury and sophistication.
Download Josefin Sans font pairings.
3. Roboto
Example text showing Roboto font.
Font type: Sans serif
Roboto is a Web-safe font initially designed by Google to replace the Droid font used across Android operating systems. As a neo-grotesque sans serif font, it’s known for its minimalistic design and comes in many styles, widths, and weights. Thanks to its simplicity, Roboto is easily readable across any screen, making it one of the most popular choices for Web design, whether used in headers, logos, CTA buttons, or body text.
Download Roboto font pairings.
4. Open Sans
Example text showing Open Sans font.
Font type: Sans serif
Open Sans is a humanist sans serif font with a clean, simple, and friendly design style. Created by American typeface designer Steve Matteson, who also designed the Microsoft font family Segoe, Open Sans is one of the best fonts for websites because it’s optimized for Web and mobile interfaces and its straight, upright shape is designed with readability in mind. It also supports various languages to ensure a consistent experience for global users.
Download Open Sans font pairings.
5. Rubik
Example text showing Rubik font.
Font type: Sans serif
Rubik is a sans serif font created by Phillip Hubert and Sebastian Fischer of HFS Studio. This open-source typeface has slightly rounded edges and gets its name from the Rubik’s cube, as it was originally commissioned as a part of the Chrome Cube Lab project. The Rubik font family comes in five different weights and includes Roman and italic styles. Its bolder style makes it a great option for headers, titles, logos, or other display text, while the regular weight is perfect for body text thanks to its readability and clean design.
6. DM Sans
Example text showing DM Sans font.
Font type: Sans serif
Colophon Foundry created DM Sans and originally designed it with smaller text sizes in mind, making it another great option for on-screen text. While it’s often used in body copy for its legibility, its geometric style and clean lines offer a friendly yet sophisticated look, ideal for buttons, logos, and headings. Plus, DM Sans also includes a Latin Extended glyph set to support both English and Western European languages.
7. Poppins
Example text showing Poppins font.
Font type: Sans serif
Poppins is a contemporary font developed by Indian Type Foundry. This geometric sans serif typeface features sleek curved edges and consistent line thickness to give a cohesive look. Poppins’ proportional spacing makes it versatile for different text sizes, from headers to body copy, ensuring proper readability across Web pages. The Poppins font family also supports Devanagari and Latin languages, helping you create a consistent user experience for international websites.
8. Lato
Example text showing Lato font.
Font type: Sans serif
Lato is an open-source sans serif font created by Poland-based designer Łukasz Dziedzic. When developing Lato, Dziedzic wanted to create a distinct difference between small and large text while maintaining harmony. He used traditional proportions for the letters but added his own flair to make the text stand out. Lato is often described as warm and elegant and is ideal for websites that want to convey information in a friendly and approachable way.
9. Nunito
Example text showing Nunito font.
Font type: Sans serif
Nunito is a rounded terminal sans serif font created by the late typographer Vernon Adams. Its thin and harmonious stroke widths are easily readable across body and display text, creating an inviting atmosphere. Nunito is available in multiple font weights, from light to extra bold, and the font family also includes Nunito Sans, a non-rounded terminal version of the popular typeface.
Download Nunito font pairings.
10. Ubuntu
Example text showing Ubuntu font.
Font type: Sans serif
Ubuntu is a humanist sans serif typeface designed by font foundry Dalton Maag. It was originally developed as the official font for the Ubuntu operating system and designed to provide optimal clarity on both desktop and mobile screens. Ubuntu is available in hundreds of languages and supports a wide range of character sets, ideal for international websites. The Ubuntu font family also has 13 additional font variations, like a monospaced and condensed version, making it highly versatile.
Download Ubuntu font pairings.
11. Ranade
Example text showing Ranade font.
Font type: Sans serif
Ranade is a sans serif typeface developed by Easha Ranade from Indian Type Foundry. It’s often described as a bold, high-contrast typeface, but its balanced style gives it an elegant and modern spin. Ranade comes in 10 font styles and five weights, offers great readability, and is highly versatile, making it one of the best fonts for websites.
12. Source Sans Pro
Example text showing Source Sans Pro font.
Font type: Sans serif
Source Sans Pro is a great option for brands looking for a neutral and professional typeface. This sans serif font was designed by Paul D. Hunt and was released by Adobe as its first open-source typeface. Source Sans Pro is influenced by American gothics, with some letter forms having a humanist style. It was originally designed for user interfaces, making it ideal for Web design where legibility and space are important.
13. Work Sans
Example text showing Work Sans font.
Font type: Sans serif
Australian type designer Wei Huang created Work Sans in 2015, drawing inspiration from early grotesque typefaces. It’s designed for Web use and optimized to maintain high legibility across all devices. Work Sans is a nine-weight type family. The regular weights are best used for on-screen text ranging from 14px to 48px, while the heavier-weighted styles work well for display text. Work Sans’ simple geometric style is highly versatile and timeless, making it one of the best fonts for websites.
14. Manrope
Example text showing Manrope font.
Font type: Sans serif
Manrope is one of the best fonts for websites because of its friendly and welcoming style. Designed by Mikhail Sharanda, Manrope is a geometric sans serif typeface with clean lines that offer a contemporary and minimalist look. It’s a versatile font that can be used in headings, titles, body, text, and logo design, and comes in seven different styles. Manrope was converted into a variable font in 2019, giving you greater control over styling.
15. Object Sans
Example text showing Object Sans font.
Font type: Sans serif
Object Sans is a sans serif font designed by Alex Slobzheninov and published by Pangram Pangram. Slobzheninov drew inspiration from Swiss neo-grotesques and geometric font styles to create a strong and memorable typeface. Object Sans is available in 16 versatile styles, including heavy and bold options for headings and logos and medium weights ideal for body text. It’s also available as a variable font to offer more control over your text’s weight and slant.
16. Raleway
Example text showing Raleway font.
Font type: Sans serif
Raleway is a sans serif font known for its elegant aesthetic and neo-grotesque style. It was originally designed by Matt McInerney as a single thin weight but now has 18 different weights, including light, regular, medium, and bold. Raleway has subtly unique characteristics, like the criss-crossed W, that make it stand out while remaining legible on screen. Raleway also supports over 100 Latin languages and 60 Cyrillic languages to cater to global audiences.
Download Raleway font pairings.
17. Montserrat
Example text showing Montserrat font.
Font type: Sans serif
Montserrat is a sans serif font created by type designer Julieta Ulanovsky. Its style was inspired by the Montserrat neighborhood in Buenos Aires, meant to celebrate and preserve the unique typography found in the urban area. Montserrat is a versatile font that works well for display text as well as body copy due to its legibility. It features a geometric style with a large x-height, wide apertures, and short descenders and comes in 17 weights. Montserrat’s sleek style and modern flair create a calming atmosphere that suits a wide range of brands.
Download Montserrat font pairings.
18. Playfair Display
Example text showing Playfair Display font.
Font type: Serif
Playfair Display is a transitional serif font developed by Amsterdam-based typeface designer Claus Eggers Sørensen. Inspired by 18th-century typographic styles, its elegant lines are ideal for brands looking to create a luxurious and sophisticated feel. Playfair Display is especially useful for large text on websites and is now offered as a variable font, expanding its versatility to include styles fit for body text.
19. Libre Baskerville
Example text showing Libre Baskerville font.
Font type: Serif
Libre Baskerville was designed by Argentinian type designer Pablo Impallari, inspired by the well-known typeface Baskerville. This serif font was designed with a taller x-height and wider counters to enhance readability on screen, making it ideal for website body copy where legibility is necessary. Libre Baskerville is ideal for brands looking for a modern and timeless font that evokes a sense of trust while maintaining visual appeal.
20. Soria
Example text showing Soria font.
Font type: Serif
Soria is a modern serif font inspired by the Art Nouveau movement and the famous Didot font family. Its stylish lines and bold appearance work best for display text, like logos, website banners, and CTA buttons. Soria’s playful yet elegant style can help convey your brand’s personality through typography to grab a user’s attention.
21. Neuton
Example text showing Neuton font.
Font type: Serif
Neuton is a Dutch-inspired serif font designed by Brian Zick. Sometimes said to resemble Times, Neuton’s clean, geometric style features a large x-height and short extenders that make text more legible. It also has a compact width to help save space on the screen. It’s a great choice for headings, body copy, and other short text elements and can add a clean and modern appeal to websites.
22. Lora
Example text showing Lora font.
Font type: Serif
Created by Olga Karpushina and Alexei Vanyashi of Cyreal fonts, Lora is a modern serif typeface with calligraphic influence. Its strong serifs and fluid lines create a perfectly balanced contrast that’s ideal for large or small text. Lora’s brushed curves offer an elegant touch to any website looking for a contemporary typeface that prioritizes readability on all devices.
23. Sreda
Example text showing Sreda font.
Font type: Slab serif
Created by type designer Elena Kowalski, Sreda is a bold and modern slab serif font that can be used in a variety of contexts. Though it’s legible in small sizes, it’s best suited for headlines, logos, and other larger design elements. Its geometric appearance has a unique style that can add visual appeal to your website and help create a memorable brand identity.
24. Arvo
Example text showing Arvo font.
Font type: Slab serif
Arvo is a geometric slab serif font created by Estonian designer Anton Koovit. It features a monolinear style with some contrast to provide a high level of legibility on screen. Its bold and sleek appearance is great for conveying information in menu bars, CTAs, and headings but also offers a bit of playfulness for a casual tone.
Still unsure what type of font you want to choose for your website? Follow these quick tips to help you decide.
- Prioritize accessibility. Always opt for fonts that appeal to a wide range of users, including those with visual impairments. This ensures your content is accessible and readable across different screens and devices.
- Focus on versatility. Having a comprehensive typeface gives you the option to choose from different weights, styles, and features. Prioritize fonts with multilingual support to ensure the text is readable for different audiences.
- Create harmonious font pairings. Aim for complementary font pairings that align with your website’s aesthetic. Consider using fonts within the same font family to ensure consistency while maintaining variation between headers, body text, and button text. Figma’s free Google Fonts pairing palettes take the guesswork out of font pairings.
- Match your brand identity. The font you choose should align with your brand’s identity and accurately match the message you’re trying to convey. For example, a financial website might stick with serif fonts to evoke a professional image, while a children’s educational website might use a playful script font.
- Leverage variable fonts. Variable fonts allow for more customization since you’re able to play around with a font’s width and weight. Instead of having multiple files for different weights and widths within a font family, variable fonts are packaged into one file, optimizing page speed and allowing for more precise control.
Design your website with Figma
Choosing the right font for your website can strengthen your brand identity and leave a lasting impression on your audience. Ready to start designing a website your users will love? Figma can help. Here’s how:
- Use Figma’s design tool to test out font options or upload a custom font to ensure your website remains consistent with other branding materials.
- Explore Figma’s online community to gather typography inspiration and find font pairings curated by other designers.
Once you’ve nailed down your typography and created your website prototypes, use Dev Mode to streamline the design-to-development handoff.
From Font to Finish
Design a standout site that pairs great fonts with pixel-perfect layouts—right in Figma.
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